Attitudes towards online shopping in Kenya 2023

When asked about "Attitudes towards online shopping", most Kenyan respondents pick "Customer reviews on the internet are very helpful" as an answer. 67 percent did so in our online survey in 2023.
The Global survey is part of Statista Consumer Insights, providing you with exclusive consumer survey results on more than 500 industries and topics.

Attitudes towards online shopping in Kenya as of June 2023

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Number of respondents

1,049 respondents

Age group

18-54 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "Which of these statements about online shopping do you agree with?"

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