Consumers who bought clothing in-store from 2022 to 2023 in Europe, by country
In a 2023 survey across Europe, Portugal and Romania were the countries where the highest share of respondents (nearly 70 percent) said that they had bought an article of clothing in-store in the past 12 months. At the other end of the scale, only 39 percent of respondents in Switzerland said that they had done so.