Brand awareness by category in Indonesia 2023

75 percent of Indonesian respondents answer our survey on "Brand awareness by category" with "Consumer electronics". The survey was conducted in 2023, among 2,098 consumers.
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Brand awareness by category in Indonesia as of March 2023

Characteristic	Share of respondents
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Number of respondents

2,098 respondents

Age group

18-54 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "In which of these categories do you pay particular attention to brands?"

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