Most used social media platforms by type in Nigeria 2023

Published by
Alexander Kunst,
Aug 16, 2023
89 percent of Nigerian respondents answer our survey on "Most used social media platforms by type" with "Instant messengers (e.g., WhatsApp, Facebook Messenger, WeChat)". The survey was conducted in 2023, among 2,097 consumers.
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Most used social media platforms by type in Nigeria as of March 2023

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Number of respondents

2,097 respondents

Age group

18-54 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "What kinds of social media do you use regularly?"

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Cross-border overview

4

Social media key facts

8

Facebook & Instagram

5

Other social networks

5

User behavior

5

Further related statistics

3

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