Share of children using Netflix's mobile app in Brazil 2020-2022, by age group
share of Brazilian tweens using Spotify increased between 2020 and 2022.
As of October 2022, around 40 percent of parents who had smartphones and were surveyed in Brazil said their children aged between 10 and 12 years used Netflix's mobile app. About two years earlier, in September 2020, that age group's share stood at 54 percent. Meanwhile, the