Reasons for using online travel agencies in the U.S. as of May 2015
In 2015, only 52 percent of U.S. travelers completed their booking on the OTA site when searching for a hotel, with 49 percent preferring to use the supplier site.
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Industry overview
Online bookings
Market leaders
Booking Holdings
Expedia Group
Airbnb
Trip.com Group
Tripadvisor
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