Return policies discouraging online purchases in the U.S. 2022
According to a 2022 survey of U.S. consumers, over half (55 percent) reported that the absence of by-mail options was the main reason they were discouraged from shopping online. The second most commonly cited deterrent was difficult-to-find return policies, with 31 percent of respondents. The need to contact customer support and the lack of a return tracking/portal followed closely, each cited by 28 percent of those surveyed.