Leading social media platforms in Ghana 2023
In the third quarter of 2023, 91.8 percent of the people connected to internet in Ghana used WhatsApp. Facebook was also a popular social media platform, mentioned by approximately 77.4 percent of the internet users. Furthermore, Instagram represented nearly 37.4 percent of the total internet usage in the country. Overall, the number of registered internet users has been rapidly increasing in the West African country.