Advent calendar types consumers buy in the UK in 2023

Published by
Tugba Sabanoglu,
Nov 29, 2023

In the United Kingdom (UK), confectionary was the leading product that filled the Advent calendars consumers usually buy during the festive period. 70 percent of the respondents stated that typically the Advent calendar they bought contained chocolate. In the 2023 survey, it was revealed that after chocolate, cosmetics ad beauty-themed Advent calendars were the most popular among UK consumers.

What is your own Advent calendar usually filled with?

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Release date

November 2023

Region

United Kingdom

Survey time period

October 19, to October 30, 2023

Number of respondents

512 respondents

Age group

18 years and older

Special properties

respondents who buy (an) advent calendar(s)

Method of interview

Online survey

Supplementary notes

Multiple answers were possible.

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