A February 2023 survey in the United Kingdom (UK) found that around 38 percent of individuals aged 55 years and older felt more wary of what they were reading when they knew the website was tracking their personal information, compared to 21 percent of those between 25 and 34 years. A further 18 percent of respondents between 25 and 34 said they felt more upset, while over ten percent felt happier knowing their data was being tracked.
User attitudes toward personal information tracking in the United Kingdom (UK) as of February 2023, by age group
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$199 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Internet usage in the United Kingdom (UK)
Overview
4
Internet access and usage
7
- Premium Statistic UK: digital population January 2024
- Premium Statistic Internet users in the United Kingdom 2020-2029
- Premium Statistic Internet usage reach in the United Kingdom 2020-2029
- Premium Statistic Number of households with internet access in the United Kingdom 2014-2029
- Premium Statistic Percentage of households with internet access in the United Kingdom 2014-2029
- Premium Statistic Most common internet accesses by type in the UK 2024
- Premium Statistic UK mobile network: mobile broadband subscribers Q1 2012-Q3 2023
Internet usage demographics
7
- Basic Statistic UK internet users 2023, by age group
- Basic Statistic UK internet users 2023, by gender
- Basic Statistic UK internet users 2023, by employment status
- Basic Statistic UK internet users 2023, by type of employment
- Basic Statistic UK internet users 2023, by education
- Basic Statistic Range of internet usage in the UK 2022, by gender
- Premium Statistic Range of internet usage in the UK 2022, by socio-economic group
Device usage and traffic
5
- Basic Statistic Share of daily time online per person in the United Kingdom (UK) 2022-2024, by device
- Basic Statistic Daily time spent online per person in the United Kingdom (UK) 2024, by device
- Basic Statistic Average daily internet usage in the United Kingdom (UK) 2024, by age and device
- Basic Statistic Devices used to access the internet in the UK 2024, by gender
- Basic Statistic Share of web page views in the United Kingdom (UK) 2022, by device
Mobile internet and apps
8
- Premium Statistic Mobile internet users in the United Kingdom 2020-2029
- Premium Statistic Mobile internet usage reach in the United Kingdom 2020-2029
- Basic Statistic Use of a smartphone to go online in the United Kingdom (UK) 2009-2023
- Premium Statistic Leading iPhone apps in Great Britain 2022, by downloads
- Premium Statistic UK leading Android apps 2023, by downloads
- Premium Statistic Leading iPhone apps in Great Britain in 2022, by revenue
- Premium Statistic Leading iPad apps in Great Britain 2022, by revenue
- Premium Statistic Most used smartphone apps by type in the UK 2023
Social media
6
- Premium Statistic UK: number of social network users 2018-2027
- Premium Statistic UK: social media penetration 2019-2028
- Premium Statistic Leading social networks in the UK 2023, by market share
- Premium Statistic UK: number of Facebook users 2018-2027
- Premium Statistic UK: monthly Instagram users 2018-2024
- Premium Statistic Youtube users in the United Kingdom 2017-2025
Reach and popular websites
5
- Basic Statistic Leading websites in the UK 2023, based on visit share
- Basic Statistic UK: leading websites 2023, by total visits
- Basic Statistic UK: leading websites in the 2023, by unique visits
- Basic Statistic Leading websites in the UK 2023, by session length
- Premium Statistic Most used websites and online services by type in the UK 2024
Data privacy
8
- Premium Statistic UK: attitudes of internet users regarding online privacy Q3 2023
- Basic Statistic UK: personal data tracking attitudes among users 2023
- Premium Statistic UK: personal data tracking attitudes among users 2023, by age
- Premium Statistic UK: personal data tracking attitudes among users 2023, by gender
- Basic Statistic UK: personal data sharing in return for online services 2023
- Premium Statistic UK: personal data sharing in return for online services 2023, by age
- Premium Statistic UK: personal data sharing in return for online services 2023, by gender
- Basic Statistic UK: personal data gathering awareness change among users 2023
E-commerce
7
- Premium Statistic Total retail e-commerce revenue in the United Kingdom 2017-2027
- Premium Statistic E-commerce sales growth percentage in the United Kingdom (UK) 2020-2026
- Premium Statistic Main cross-border online shopping markets in the UK 2022, by market share
- Basic Statistic Internet retail sales value trend annually in the United Kingdom (UK) 2008-2023
- Basic Statistic Internet retail sales value trend monthly in Great Britain 2018-2024
- Premium Statistic Online retail sales in the United Kingdom (UK) 2012-2022
- Premium Statistic Internet retail: monthly sales value in Great Britain 2016-2023
Further related statistics
5
- Concerns about connected devices use in the United Kingdom (UK) 2013-2014
- Consumers willingness to share personal data with retailers in the UK in 2013, by age
- Prepaid debit card use in U.S. households 2013-2019, by tenure
- Information security: assessment of efficiency and effectiveness in 2012
- U.S. Usage frequency of modern sporting rifles in the last 12 months 2010
Further Content: You might find this interesting as well
Statistics
- Concerns about connected devices use in the United Kingdom (UK) 2013-2014
- Consumers willingness to share personal data with retailers in the UK in 2013, by age
- Prepaid debit card use in U.S. households 2013-2019, by tenure
- Information security: assessment of efficiency and effectiveness in 2012
- U.S. Usage frequency of modern sporting rifles in the last 12 months 2010
Nano Interactive. (April 28, 2023). User attitudes toward personal information tracking in the United Kingdom (UK) as of February 2023, by age group [Graph]. In Statista. Retrieved June 10, 2024, from https://internal.statista.com/statistics/1385105/uk-personal-data-tracking-attitudes-by-age/
Nano Interactive. "User attitudes toward personal information tracking in the United Kingdom (UK) as of February 2023, by age group." Chart. April 28, 2023. Statista. Accessed June 10, 2024. https://internal.statista.com/statistics/1385105/uk-personal-data-tracking-attitudes-by-age/
Nano Interactive. (2023). User attitudes toward personal information tracking in the United Kingdom (UK) as of February 2023, by age group. Statista. Statista Inc.. Accessed: June 10, 2024. https://internal.statista.com/statistics/1385105/uk-personal-data-tracking-attitudes-by-age/
Nano Interactive. "User Attitudes toward Personal Information Tracking in The United Kingdom (Uk) as of February 2023, by Age Group." Statista, Statista Inc., 28 Apr 2023, https://internal.statista.com/statistics/1385105/uk-personal-data-tracking-attitudes-by-age/
Nano Interactive, User attitudes toward personal information tracking in the United Kingdom (UK) as of February 2023, by age group Statista, https://internal.statista.com/statistics/1385105/uk-personal-data-tracking-attitudes-by-age/ (last visited June 10, 2024)
User attitudes toward personal information tracking in the United Kingdom (UK) as of February 2023, by age group [Graph], Nano Interactive, April 28, 2023. [Online]. Available: https://internal.statista.com/statistics/1385105/uk-personal-data-tracking-attitudes-by-age/