As of 2023, 59 percent of shoppers in the United Kingdom reported that they go straight to Amazon in order to find the best deals for Black Friday. Additionally, 32 percent reported that they use search engines, while 19 percent said they go to retailer sites to find the best Black Friday deals.
Where consumers in the United Kingdom (UK) go to find the best Black Friday deals as of 2023
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Shopping behavior
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Wunderman Thompson Commerce. (November 2, 2023). Where consumers in the United Kingdom (UK) go to find the best Black Friday deals as of 2023 [Graph]. In Statista. Retrieved June 10, 2024, from https://internal.statista.com/statistics/1422300/where-to-find-best-deals-black-friday-uk/
Wunderman Thompson Commerce. "Where consumers in the United Kingdom (UK) go to find the best Black Friday deals as of 2023." Chart. November 2, 2023. Statista. Accessed June 10, 2024. https://internal.statista.com/statistics/1422300/where-to-find-best-deals-black-friday-uk/
Wunderman Thompson Commerce. (2023). Where consumers in the United Kingdom (UK) go to find the best Black Friday deals as of 2023. Statista. Statista Inc.. Accessed: June 10, 2024. https://internal.statista.com/statistics/1422300/where-to-find-best-deals-black-friday-uk/
Wunderman Thompson Commerce. "Where Consumers in The United Kingdom (Uk) Go to Find The Best Black Friday Deals as of 2023." Statista, Statista Inc., 2 Nov 2023, https://internal.statista.com/statistics/1422300/where-to-find-best-deals-black-friday-uk/
Wunderman Thompson Commerce, Where consumers in the United Kingdom (UK) go to find the best Black Friday deals as of 2023 Statista, https://internal.statista.com/statistics/1422300/where-to-find-best-deals-black-friday-uk/ (last visited June 10, 2024)
Where consumers in the United Kingdom (UK) go to find the best Black Friday deals as of 2023 [Graph], Wunderman Thompson Commerce, November 2, 2023. [Online]. Available: https://internal.statista.com/statistics/1422300/where-to-find-best-deals-black-friday-uk/