Latin America: number of social network users 2016-2021

Published by
Tiago Bianchi,
May 12, 2022
This statistic shows the number of social network users in Latin America in 2016 with projections until 2021. In 2021, the number of social network users in Latin America is expected to reach 324.4 million, up from 237.7 million in 2016.

Number of social network users in Latin America from 2016 to 2021 (in millions)

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Release date

August 2017

Region

LAC

Survey time period

2016

Special properties

Internet users who use a social network site via any device at least once per month

Supplementary notes

* Forecasted figures starting with the year indicated.

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Overview

5

Benchmark

7

Demographics

4

Leading platforms

6

Usage behavior

6

Opinions

4

Marketing

8

Further related statistics

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Topics

Social media usage in Latin AmericaSocial media usage in the CaribbeanSocial media usage in BrazilInternet usage in BrazilInternet usage in Latin America
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