Perceived benefits of online shopping benefits in the Nordics 2017

Published by
L. Yltävä,
Jul 26, 2023
This statistic presents the results from a survey on e-commerce benefits as perceived by online shoppers from the Nordic region as of December 2017. The biggest advantage of online shopping among the Nordic respondents was that it allows consumers to shop when it suits them.

Benefits of online shopping according to online shoppers in the Nordic countries in 2017

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Sources

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Release date

February 2018

Region

Denmark, Finland, Norway, Sweden

Survey time period

February 2017 to January 2018

Number of respondents

96,656*

Age group

18-79 years

Special properties

12 monthly surveys*; online shoppers

Method of interview

Online panel

Supplementary notes

This question was phrased by the source as follows: "Vilken är den enskilt viktigaste fördelen med att handla varor på internet istället för i en traditionell butik?"

* The statistic shows results from the December 2017 survey.

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