Brazil: Grupo Pão de Açúcar's advertising spending 2016-2018

Published by
J. G. Navarro,
Jan 6, 2023
The advertising spending of Grupo Pão de Açúcar in Brazil amounted to more than one billion Brazilian reals in 2018, an increase of approximately 50 percent in comparison to the 703 million reals invested in the previous year. This Brazilian supermarket chain's gross revenue amounted to more than 53 billion reals in 2018.

Advertising spending of Grupo Pão de Açúcar in Brazil from 2016 to 2018 (in million Brazilian reals)

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Release date

May 2019

Region

Brazil

Survey time period

2016 to 2018

Supplementary notes

Grupo Pão de Açúcar (GPA) is also known as Companhia Brasileira de Distribuição (CBD).
Figures have been rounded.
Data prior to 2017 was retrieved from an earlier release of the publication.

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