Frequency online purchases of health/beauty products or services in Belgium in 2018

Published by
Stephanie Chevalier,
Feb 16, 2023
This statistic shows the answers to a survey question on how often health and beauty products or services were bought via the Internet in Belgium in 2018. As of 2018, approximately 32 percent of the respondents indicated they bought health and beauty products or services online around three to five times in the last year.

The most popular online retailer in Belgium is Amazon.fr, the French version of Amazon, with roughly 160 million visits. Chinese web shop Alixexpress had approximately 66 million visits from Belgium. 2ememain.be and 2dehands.be (the same online platform, in respectively French and Dutch) were the most visited online platform with domestic origins.

Please indicate how often you bought the following new products and services (health & beauty) via the Internet in the past 12 months?

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Release date

June 2018

Region

Belgium

Survey time period

23 March, 2018 to 5 April, 2018

Number of respondents

2,014 respondents

Age group

18-70 years

Method of interview

Online survey

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