Market volume share of consumer healthcare products in Italy 2021-2022, by type

Published by
Juliette Gagliardi,
Apr 13, 2023
Between April 2021 and March 2022, self-medication accounted for the largest percentage of consumer healthcare products' market volume in pharmacies in Italy. In fact, according to the data provided by New Line Ricerche di Mercato, self-medication products accounted for almost half of the total non-prescription market volume, whereas healthcare items represented about one quarter of it.

Pharmaceutical market volume share of consumer healthcare products in Italy from April 2021 to March 2022, by type

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Release date

April 2022

Region

Italy

Survey time period

April 2021 to March 2022

Special properties

pharmacies

Supplementary notes

The data refer to sales recorded by the Sta.R. panel, statistically representative of the Italian pharmacy market.

*Broad term that includes items or devices used in medical treatment, diagnosis, and prevention (e.g., face masks, thermometers, band-aids...)

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