In 2019, 74.1 percent of brand marketing professionals in the United States used the default voice assistant voice (such as the one in Google Assistant) in the voice apps they launched. Conversely, 15.5 percent of marketing voice apps were equipped with voices of actors.
Voice formats used in voice apps launched by brand marketers in North America as of June 2019
Characteristic
Share of respondents
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Voicebot.ai. (July 30, 2019). Voice formats used in voice apps launched by brand marketers in North America as of June 2019 [Graph]. In Statista. Retrieved June 18, 2024, from https://internal.statista.com/statistics/1041277/voice-formats-in-voice-apps-launched-brand-marketers-north-america/
Voicebot.ai. "Voice formats used in voice apps launched by brand marketers in North America as of June 2019." Chart. July 30, 2019. Statista. Accessed June 18, 2024. https://internal.statista.com/statistics/1041277/voice-formats-in-voice-apps-launched-brand-marketers-north-america/
Voicebot.ai. (2019). Voice formats used in voice apps launched by brand marketers in North America as of June 2019. Statista. Statista Inc.. Accessed: June 18, 2024. https://internal.statista.com/statistics/1041277/voice-formats-in-voice-apps-launched-brand-marketers-north-america/
Voicebot.ai. "Voice Formats Used in Voice Apps Launched by Brand Marketers in North America as of June 2019." Statista, Statista Inc., 30 Jul 2019, https://internal.statista.com/statistics/1041277/voice-formats-in-voice-apps-launched-brand-marketers-north-america/
Voicebot.ai, Voice formats used in voice apps launched by brand marketers in North America as of June 2019 Statista, https://internal.statista.com/statistics/1041277/voice-formats-in-voice-apps-launched-brand-marketers-north-america/ (last visited June 18, 2024)
Voice formats used in voice apps launched by brand marketers in North America as of June 2019 [Graph], Voicebot.ai, July 30, 2019. [Online]. Available: https://internal.statista.com/statistics/1041277/voice-formats-in-voice-apps-launched-brand-marketers-north-america/