In 2020, Facebook was the leading social media platform based on penetration rate in rural areas in Vietnam, according to 97 percent of the respondents. In that same year, around 11 percent of rural respondents reported using Instagram.
Penetration rates of leading social media platforms in rural areas in Vietnam in 2020
Characteristic
Share of respondents
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GroupM. (April 21, 2021). Penetration rates of leading social media platforms in rural areas in Vietnam in 2020 [Graph]. In Statista. Retrieved June 18, 2024, from https://internal.statista.com/statistics/1241969/vietnam-leading-social-media-platforms-in-rural-areas/
GroupM. "Penetration rates of leading social media platforms in rural areas in Vietnam in 2020." Chart. April 21, 2021. Statista. Accessed June 18, 2024. https://internal.statista.com/statistics/1241969/vietnam-leading-social-media-platforms-in-rural-areas/
GroupM. (2021). Penetration rates of leading social media platforms in rural areas in Vietnam in 2020. Statista. Statista Inc.. Accessed: June 18, 2024. https://internal.statista.com/statistics/1241969/vietnam-leading-social-media-platforms-in-rural-areas/
GroupM. "Penetration Rates of Leading Social Media Platforms in Rural Areas in Vietnam in 2020." Statista, Statista Inc., 21 Apr 2021, https://internal.statista.com/statistics/1241969/vietnam-leading-social-media-platforms-in-rural-areas/
GroupM, Penetration rates of leading social media platforms in rural areas in Vietnam in 2020 Statista, https://internal.statista.com/statistics/1241969/vietnam-leading-social-media-platforms-in-rural-areas/ (last visited June 18, 2024)
Penetration rates of leading social media platforms in rural areas in Vietnam in 2020 [Graph], GroupM, April 21, 2021. [Online]. Available: https://internal.statista.com/statistics/1241969/vietnam-leading-social-media-platforms-in-rural-areas/