During a 2021 survey carried out among small businesses in the United States, 45 percent of respondents stated that they paid for digital advertising. The average spending amounted to 534 U.S. dollars monthly, and 93 percent were planning to keep or increase it over the following 12 months.
Selected data on digital advertising spending of small businesses in the United States as of June 2021
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Other statistics that may interest you SME/SMB advertising & marketing in the U.S.
Overview
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Marketing tools
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Digital advertising
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Perceptions on digital vs. traditional advertising
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Social media
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Spotlight: AI
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- Premium Statistic Likelihood of U.S. SMBs to invest in AI for marketing purposes 2023
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Ripl. (August 18, 2021). Selected data on digital advertising spending of small businesses in the United States as of June 2021 [Graph]. In Statista. Retrieved June 16, 2024, from https://internal.statista.com/statistics/1252564/small-businesses-digital-advertising-usa/
Ripl. "Selected data on digital advertising spending of small businesses in the United States as of June 2021." Chart. August 18, 2021. Statista. Accessed June 16, 2024. https://internal.statista.com/statistics/1252564/small-businesses-digital-advertising-usa/
Ripl. (2021). Selected data on digital advertising spending of small businesses in the United States as of June 2021. Statista. Statista Inc.. Accessed: June 16, 2024. https://internal.statista.com/statistics/1252564/small-businesses-digital-advertising-usa/
Ripl. "Selected Data on Digital Advertising Spending of Small Businesses in The United States as of June 2021." Statista, Statista Inc., 18 Aug 2021, https://internal.statista.com/statistics/1252564/small-businesses-digital-advertising-usa/
Ripl, Selected data on digital advertising spending of small businesses in the United States as of June 2021 Statista, https://internal.statista.com/statistics/1252564/small-businesses-digital-advertising-usa/ (last visited June 16, 2024)
Selected data on digital advertising spending of small businesses in the United States as of June 2021 [Graph], Ripl, August 18, 2021. [Online]. Available: https://internal.statista.com/statistics/1252564/small-businesses-digital-advertising-usa/