Black Friday: expected spending by channel in the United Kingdom (UK) 2019-2023
The share of online spending over the course of Black Friday weekend spending in the United Kingdom (UK) had a considerable growth in 2020 and constituted 60 percent of total spending. It peaked at 62.7 percent in 2021, but by 2023 offline spending is expected to reclaim some of this share, rising to 45 percent.