Traffic share of Alipay mini-programs in China 2023, by category

Published by
Lai Lin Thomala,
Aug 11, 2023
Third-party online payment platform Alipay has a complex ecosystem of cloud-based embedded apps within the application. In March 2023, mini-programs with a focus on daily services were the most popular category, accounting for 48 percent of the traffic from the top 100 mini apps in China.

Distribution of traffic of leading Alipay mini-programs in China in March 2023, by top category

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Release date

April 2023

Region

China

Survey time period

March 2023

Special properties

among top 100 Mini Programs; only top 5 categories are presented

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Topics

Mini-program platforms in ChinaAlibaba GroupInternet usage in ChinaBaidu Inc.Mobile apps in China
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