The graph shows the year-on-year change in programmatic television advertising spending in the United States from 2015 to 2019. The source projected the spending to grow by 75.7 percent in 2017 compared to 2016
Change in programmatic TV advertising spending in the United States from 2015 to 2019
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Other statistics that may interest you TV advertising in the United States
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Leading categories
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- Premium Statistic Media & publishing ad spend on TV in the U.S. 2019-2021
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Connected TV
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- Premium Statistic Linear addressable TV ad spend in the U.S. 2015-2023
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Consumer attitudes
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- Premium Statistic Ad spend vs. media time gap in the U.S. 2022
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- Premium Statistic Share of TV viewers feeling positive about having ads aimed at them in the U.S. 2021
- Premium Statistic TV viewers opinions about ads served on AVOD platforms in the U.S. 2021
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Statistics
eMarketer. (July 5, 2017). Change in programmatic TV advertising spending in the United States from 2015 to 2019 [Graph]. In Statista. Retrieved June 10, 2024, from https://internal.statista.com/statistics/612253/programmatic-tv-ad-spend-growth-usa/
eMarketer. "Change in programmatic TV advertising spending in the United States from 2015 to 2019." Chart. July 5, 2017. Statista. Accessed June 10, 2024. https://internal.statista.com/statistics/612253/programmatic-tv-ad-spend-growth-usa/
eMarketer. (2017). Change in programmatic TV advertising spending in the United States from 2015 to 2019. Statista. Statista Inc.. Accessed: June 10, 2024. https://internal.statista.com/statistics/612253/programmatic-tv-ad-spend-growth-usa/
eMarketer. "Change in Programmatic Tv Advertising Spending in The United States from 2015 to 2019." Statista, Statista Inc., 5 Jul 2017, https://internal.statista.com/statistics/612253/programmatic-tv-ad-spend-growth-usa/
eMarketer, Change in programmatic TV advertising spending in the United States from 2015 to 2019 Statista, https://internal.statista.com/statistics/612253/programmatic-tv-ad-spend-growth-usa/ (last visited June 10, 2024)
Change in programmatic TV advertising spending in the United States from 2015 to 2019 [Graph], eMarketer, July 5, 2017. [Online]. Available: https://internal.statista.com/statistics/612253/programmatic-tv-ad-spend-growth-usa/