Online data selling practices among companies for U.S. kids and families 2023
According to an analysis conducted in 2023 of over 200 companies targeting children and families in the United States, only 25 percent of the businesses had a privacy-protective mindset and did not sell data. Under the California Privacy Rights Act amendment, companies are supposed to disclose if they sell users' personal data. Around 13 percent of companies did not disclose whether they engaged in such practices.
