The ad spending in the 'Search Advertising' segment of the advertising market in the United States was forecast to continuously increase between 2024 and 2029 by in total 71.1 billion U.S. dollars (+53.58 percent). After the tenth consecutive increasing year, the indicator is estimated to reach 203.84 billion U.S. dollars and therefore a new peak in 2029. Notably, the ad spending of the 'Search Advertising' segment of the advertising market was continuously increasing over the past years.
Revenue in the search advertising segment of the advertising market United States from 2019 to 2029 (in billion U.S. dollars)
Other statistics that may interest you Online search market in the United States
Overview
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- Basic Statistic Most visited multi-platform U.S. web properties 2023
- Premium Statistic Leading U.S. search engines by share of core searches 2008-2024
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- Premium Statistic Leading search engines in the United States 2015-2024, by market share
- Premium Statistic Leading desktop search engines in the United States 2015-2024, by market share
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Google
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Other leading search platforms
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- Basic Statistic Distribution of Bing.com traffic 2023, by country
- Basic Statistic Bing search market share in the U.S. 2018-2024
- Basic Statistic U.S. customer satisfaction with Bing 2010-2023
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Usage and search behavior
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- Basic Statistic U.S. customer satisfaction with online portals and search engines 2000-2023
- Basic Statistic U.S. customer satisfaction with internet portals and search engines 2023
- Premium Statistic Most used search engines by brand in the U.S. 2023
- Basic Statistic Leading U.S. Google search queries 2023
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- Premium Statistic U.S. platforms used for online shopping inspiration or research 2023, by age group
Search advertising
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- Premium Statistic Revenue in the search advertising segment United States 2019-2029
- Premium Statistic Revenue growth of search advertising in the U.S. 2019-2028
- Premium Statistic ARPU in the search advertising segment United States 2019-2029
- Premium Statistic Ad spending per internet user of search advertising in the U.S. 2019-2028
- Premium Statistic Digital Market Outlook: search ad spending in the U.S. 2019-2028, by device
- Premium Statistic Digital Market Outlook: search ad spending change U.S. 2020-2028, by device
Spotlight: AI-powered search
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- Premium Statistic Usage of generative AI in the U.S. 2023
- Premium Statistic Use and knowledge of generative AI programs in the U.S. 2023
- Basic Statistic U.S. ChatGPT and Gemini app downloads 2024
- Premium Statistic U.S. investments in generative AI 2021-2023, by category
- Premium Statistic U.S. adults using generative AI usage first for online search 2023-2027
- Basic Statistic U.S. generative AI usage frequency 2023, by generation
- Premium Statistic Effectiveness of chat-based search advertising in the U.S. 2023
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Statista Market Insights. (April 23, 2024). Revenue in the search advertising segment of the advertising market United States from 2019 to 2029 (in billion U.S. dollars) [Graph]. In Statista. Retrieved June 10, 2024, from https://internal.statista.com/forecasts/1436103/revenue-search-advertising-advertising-market-united-states
Statista Market Insights. "Revenue in the search advertising segment of the advertising market United States from 2019 to 2029 (in billion U.S. dollars)." Chart. April 23, 2024. Statista. Accessed June 10, 2024. https://internal.statista.com/forecasts/1436103/revenue-search-advertising-advertising-market-united-states
Statista Market Insights. (2024). Revenue in the search advertising segment of the advertising market United States from 2019 to 2029 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: June 10, 2024. https://internal.statista.com/forecasts/1436103/revenue-search-advertising-advertising-market-united-states
Statista Market Insights. "Revenue in The Search Advertising Segment of The Advertising Market United States from 2019 to 2029 (in Billion U.S. Dollars)." Statista, Statista Inc., 23 Apr 2024, https://internal.statista.com/forecasts/1436103/revenue-search-advertising-advertising-market-united-states
Statista Market Insights, Revenue in the search advertising segment of the advertising market United States from 2019 to 2029 (in billion U.S. dollars) Statista, https://internal.statista.com/forecasts/1436103/revenue-search-advertising-advertising-market-united-states (last visited June 10, 2024)
Revenue in the search advertising segment of the advertising market United States from 2019 to 2029 (in billion U.S. dollars) [Graph], Statista Market Insights, April 23, 2024. [Online]. Available: https://internal.statista.com/forecasts/1436103/revenue-search-advertising-advertising-market-united-states