Automotive industry digital advertising spending in the United States from 2011 to 2023 (in billion U.S. dollars)
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Other statistics that may interest you Automobile advertising in the United States
Automobile industry overview
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Automotive advertising benchmarks
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- Premium Statistic Change in automotive ad spend worldwide from 2014 to 2023
- Premium Statistic Automotive ad spend in the U.S. 2021-2023
- Premium Statistic U.S. measured media ad spend 2022, by category
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- Premium Statistic U.S. car dealers' ad spend 2015-2022
- Premium Statistic U.S. car dealers' average ad spend 2022, by medium
- Premium Statistic Breakdown of U.S. car dealers' advertising spending 2002-2022, by medium
Automotive ad spend
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- Premium Statistic Automotive ad spend on TV in the U.S. 2019-2021
- Premium Statistic Automotive's display ad spend in the U.S. 2019-2021
- Premium Statistic Automotive ad spend on radio in the U.S. 2019-2021
- Premium Statistic Automotive ad spend on OOH advertising in the U.S. 2019-2021
- Premium Statistic Automotive ad spend on newspapers in the U.S. 2019-2021
- Premium Statistic Automotive ad spend on magazines in the U.S. 2019-2021
- Premium Statistic Automotive ad spend on cinema in the U.S. 2019-2021
Leading advertisers
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- Premium Statistic Advertising spending of selected automobile manufacturers in the U.S. 2022
- Premium Statistic Ad spend per vehicle sold of selected car brands in the U.S. 2022
- Premium Statistic Leading automakers by share of TV ad spend in the U.S. 2023
- Premium Statistic General Motors' advertising spending in the U.S. 2007-2022
- Premium Statistic Ford Motor's advertising spending in the U.S. 2007-2022
- Premium Statistic Toyota's advertising spending in the U.S. 2007-2022
- Premium Statistic Stellantis: ad spend in the U.S. 2012-2022
- Premium Statistic Honda Motor's advertising spending in the U.S. 2007-2022
Brand perception
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- Premium Statistic Most valuable automotive brands worldwide by brand value 2023
- Basic Statistic Most trusted brands in the automotive and mobility category in the U.S. 2022
- Premium Statistic Car brand perception survey in the United States 2023
- Premium Statistic U.S. consumer satisfaction: car & light vehicle brands 2023
- Premium Statistic Shoppers' brand loyalty in the U.S. by industry 2022
Spotlight: Car dealerships
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- Premium Statistic Leading ad media among car dealerships in the U.S. 2022
- Premium Statistic Factors influencing ad medium choice among car dealerships in the U.S. 2022
- Premium Statistic Ad media car dealership executives wanted to test in the U.S. 2022
- Premium Statistic Ad media with highest ROI among car dealerships in the U.S. 2022
- Premium Statistic Media driving traffic to car dealership websites in the U.S. 2022
- Premium Statistic Media driving traffic to car dealership showrooms in the U.S. 2022
Further related statistics
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- Automobile ad spend growth in the U.S. in 2018, by medium
- Distribution of automotive ad expenditure in India 2021, by channel
- Auto advertising: distribution of spending in the United Kingdom (UK) 2013, by media
- Radio reach among car buyers and leasers in the U.S. in 2016, by ethnicity
- Ad expenses of the automobile industry Japan 2014-2023
- Automotive advertising ROI in the United Kingdom (UK) 2013, by medium
- Car dealers ad spend in the U.S. 2016, by medium
- Brazil: car advertising spending 2016-2018
- Stellantis ad spend worldwide 2020-2021
- Automotive TV ad spend in the U.S. 2014-2017
- Automotive ad spend in the U.S. 2021-2023
- Automotive manufacturers ad spend in the U.S. 2008-2014
- Automotive dealers ad spend in the U.S. 2008-2014
- Italy: wages of marketing and sales positions in the automotive sector by city 2017
- Advertising expenditure growth Indonesia 2018 by category
- Peru: largest digital advertisers among car dealerships 2019
- Benteler: revenue by sector for 2015-2017
- Strategies expected to generate growth in the automotive industry 2019
- Share of automotive lubricant market in India in FY 2016, by company
- BMW Group segment revenue 2019-2023
Further Content: You might find this interesting as well
Statistics
- Automobile ad spend growth in the U.S. in 2018, by medium
- Distribution of automotive ad expenditure in India 2021, by channel
- Auto advertising: distribution of spending in the United Kingdom (UK) 2013, by media
- Radio reach among car buyers and leasers in the U.S. in 2016, by ethnicity
- Ad expenses of the automobile industry Japan 2014-2023
- Automotive advertising ROI in the United Kingdom (UK) 2013, by medium
- Car dealers ad spend in the U.S. 2016, by medium
- Brazil: car advertising spending 2016-2018
- Stellantis ad spend worldwide 2020-2021
- Automotive TV ad spend in the U.S. 2014-2017
- Automotive ad spend in the U.S. 2021-2023
- Automotive manufacturers ad spend in the U.S. 2008-2014
- Automotive dealers ad spend in the U.S. 2008-2014
- Italy: wages of marketing and sales positions in the automotive sector by city 2017
- Advertising expenditure growth Indonesia 2018 by category
- Peru: largest digital advertisers among car dealerships 2019
- Benteler: revenue by sector for 2015-2017
- Strategies expected to generate growth in the automotive industry 2019
- Share of automotive lubricant market in India in FY 2016, by company
- BMW Group segment revenue 2019-2023
eMarketer. (August 16, 2021). Automotive industry digital advertising spending in the United States from 2011 to 2023 (in billion U.S. dollars) [Graph]. In Statista. Retrieved June 10, 2024, from https://internal.statista.com/statistics/243603/projected-online-ad-expenditure-of-the-us-automotive-industry/
eMarketer. "Automotive industry digital advertising spending in the United States from 2011 to 2023 (in billion U.S. dollars)." Chart. August 16, 2021. Statista. Accessed June 10, 2024. https://internal.statista.com/statistics/243603/projected-online-ad-expenditure-of-the-us-automotive-industry/
eMarketer. (2021). Automotive industry digital advertising spending in the United States from 2011 to 2023 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: June 10, 2024. https://internal.statista.com/statistics/243603/projected-online-ad-expenditure-of-the-us-automotive-industry/
eMarketer. "Automotive Industry Digital Advertising Spending in The United States from 2011 to 2023 (in Billion U.S. Dollars)." Statista, Statista Inc., 16 Aug 2021, https://internal.statista.com/statistics/243603/projected-online-ad-expenditure-of-the-us-automotive-industry/
eMarketer, Automotive industry digital advertising spending in the United States from 2011 to 2023 (in billion U.S. dollars) Statista, https://internal.statista.com/statistics/243603/projected-online-ad-expenditure-of-the-us-automotive-industry/ (last visited June 10, 2024)
Automotive industry digital advertising spending in the United States from 2011 to 2023 (in billion U.S. dollars) [Graph], eMarketer, August 16, 2021. [Online]. Available: https://internal.statista.com/statistics/243603/projected-online-ad-expenditure-of-the-us-automotive-industry/