In 2022, European digital advertising market grew by 9.8 percent. This value uses 2021 exchange rate to capture growth rates as reported by local markets. When adjusted to the Colombo Consumer Price Index (CCPI), the growth stood at four percent. When adjusted to the Harmonised Index of Consumer Prices (HICP), the growth rate stood at 0.7 percent.
Change in digital advertising spending in Europe from 2010 to 2022
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Year-on-year growth
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IAB Europe. (May 31, 2023). Change in digital advertising spending in Europe from 2010 to 2022 [Graph]. In Statista. Retrieved June 18, 2024, from https://internal.statista.com/statistics/454972/europe-online-ad-growth/
IAB Europe. "Change in digital advertising spending in Europe from 2010 to 2022." Chart. May 31, 2023. Statista. Accessed June 18, 2024. https://internal.statista.com/statistics/454972/europe-online-ad-growth/
IAB Europe. (2023). Change in digital advertising spending in Europe from 2010 to 2022. Statista. Statista Inc.. Accessed: June 18, 2024. https://internal.statista.com/statistics/454972/europe-online-ad-growth/
IAB Europe. "Change in Digital Advertising Spending in Europe from 2010 to 2022." Statista, Statista Inc., 31 May 2023, https://internal.statista.com/statistics/454972/europe-online-ad-growth/
IAB Europe, Change in digital advertising spending in Europe from 2010 to 2022 Statista, https://internal.statista.com/statistics/454972/europe-online-ad-growth/ (last visited June 18, 2024)
Change in digital advertising spending in Europe from 2010 to 2022 [Graph], IAB Europe, May 31, 2023. [Online]. Available: https://internal.statista.com/statistics/454972/europe-online-ad-growth/