In the realm of digital advertising, retail media advertising are ads appearing in online stores and online marketplaces. In the fourth quarter of 2023, the clickthrough rate of digital retail ads stood at 0.39 percent, which signifies that 0.39 percent of users who viewed them clicked on them.
Digital retail media advertising clickthrough rate (CTR) worldwide from 1st quarter 2021 to 4th quarter 2023
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CTR
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Skai. (March 13, 2024). Digital retail media advertising clickthrough rate (CTR) worldwide from 1st quarter 2021 to 4th quarter 2023 (in U.S. dollars) [Graph]. In Statista. Retrieved June 18, 2024, from https://internal.statista.com/statistics/1319481/retail-media-ctr/
Skai. "Digital retail media advertising clickthrough rate (CTR) worldwide from 1st quarter 2021 to 4th quarter 2023 (in U.S. dollars)." Chart. March 13, 2024. Statista. Accessed June 18, 2024. https://internal.statista.com/statistics/1319481/retail-media-ctr/
Skai. (2024). Digital retail media advertising clickthrough rate (CTR) worldwide from 1st quarter 2021 to 4th quarter 2023 (in U.S. dollars). Statista. Statista Inc.. Accessed: June 18, 2024. https://internal.statista.com/statistics/1319481/retail-media-ctr/
Skai. "Digital Retail Media Advertising Clickthrough Rate (Ctr) Worldwide from 1st Quarter 2021 to 4th Quarter 2023 (in U.S. Dollars)." Statista, Statista Inc., 13 Mar 2024, https://internal.statista.com/statistics/1319481/retail-media-ctr/
Skai, Digital retail media advertising clickthrough rate (CTR) worldwide from 1st quarter 2021 to 4th quarter 2023 (in U.S. dollars) Statista, https://internal.statista.com/statistics/1319481/retail-media-ctr/ (last visited June 18, 2024)
Digital retail media advertising clickthrough rate (CTR) worldwide from 1st quarter 2021 to 4th quarter 2023 (in U.S. dollars) [Graph], Skai, March 13, 2024. [Online]. Available: https://internal.statista.com/statistics/1319481/retail-media-ctr/